Latest Posts

Online web design courses

Web designing courses can open up new avenues for an aspiring designer who wants to make it big in the field. Web designers can become a good professional in the field by working for various clients across the globe. Web designing as a profession is all about the designing aspects related to a website. For instance, it involves the architecture, layout and placing all the functionalities under the design scheme of the website. Thus, web designing involves the complete design of website. The placement of the right colors, fonts, text boxes, tools and applications to make the website visually appealing is the sole job of a web designer.

The web designers who are able to produce designs that are not only professional but also very easy for the viewers to navigate are the only ones who are successful in the industry. There are many people who wish to make a career in the field of web designing but it is not possible for them to commit for a full time course. Online web design courses is the right choice for these people as they get the opportunity to learn all the technicalities involved in making a good website design. Online web design courses are offered by many institutions and the biggest advantage of these programs is that you get the opportunity to learn web designing without attending full time courses. Online courses can be completed from the comfort of your home with the help of a computer and internet connection.

You can opt for the timings according to your choice and can log into the website to attend the virtual classroom at any time of the day. Thus, the timings for the online web design courses are extremely flexible. Choosing the right online course is a tricky issue as there are many websites through which these courses are offered. Finding out the best among the lot can be an overwhelming task. Let us look at some of the things that you should look at while opting for the online web design course of your choice: You need to find out what are designing tools or elements that the course covers. All the standard web designing courses will definitely offer HTML and CSS; these are the basic programming language to start learning the web designing. You can also look whether they are offering PHP or not, though it is not mandatory.

You need to see whether the online course offers a small coaching on FTP or not because FTP is the only way how you can transfer your files to the server. So little knowledge about the same is very important.

Look at the format of the course i.e. you will need to find whether you would have to learn through webinars, downloadable files or video tutorial. Choose the one that suits you the best. Fees are the last but the most important aspect that you must look into before opting for an online web design course. Find yourself an economical course and get trained to become a good web designing professional.


Getting Online Web Design Degrees is a Great Choice

Okay, so you decide that you are ready to take your education to a higher level and you are wondering are online web design schools a good choice? Well, that definitely depends on whether or not you will work well with the distance learning platform that can be much different than traditional learning which is done in the classroom. These days, many students are seeking online web design degrees, not only for the convenience of learning but for the similar format that is offered, which really prepares you for a web oriented career.

What Makes Distance Learning Different?

You can find several colleges today offering regionally accredited online web design degrees, which aren’t to be confused with nationally accredited degrees. When you are seeking a position in a specific region, many employers may prefer that you hold a regionally accredited degree that is appropriate and more oriented to that area’s practices and guidelines. Getting the degree online is a bit different from attending classes in school, as you are attending in a much different format.

Internet materials
Self-study and planning
E-texts and materials
Internet resources

Self-prepared documents and assignment submissions

You perform your studies on your own time, with two to four assignment due dates per week, mainly depending on the institution you choose and their personal policies. You will post attendance to your member site that is personalized for you to access assignments, materials, schedules, and grades, as well as a mailbox for student notifications.

Should You Attend Online?

Getting online web design degrees is a great way to prepare for a career as you gain all the knowledge and skills needed for the career. An online web design degree will definitely involve a great deal of instruction on the various elements of such work including: Code languages for web design

Dynamic scripting codes
Elements of a web page
Ecommerce Search engine optimization

What is great about online college web design degrees is that you are learning all this from your own home, able to take in the instruction as you are able, even taking your time through the coursework to engage in the practice on your own. As you are taking in the instruction from home, you could also pursue a home based position in the field to gain more skills through use and experience, or even enter the field with a firm or company while you are getting the higher education for the more advanced positions. Online education web design programs are available from many different regionally and nationally accredited online schools, ensuring that the online web design programs you choose are appropriate for the career you desire. If you wish, you could also get an online web design certificate for a more solid position in the field, with an online web design school certificates offered through many accredited colleges. It never helps to sit around fearful of the processes that are going to get you further, when you could just get into the program and begin working towards a rewarding career that can project figures over $70,000 per year.

Freelance web designer salary

A good freelance web designer salary is based on many factors. The first being, how good are you at what you do? The potential client is not going to pay an exorbitant hourly rate for shoddy work or badly laid out websites and everything that is shown to them needs to reflect quality.

By choosing to be a freelance web designer, you have set yourself apart from the ones that work for a firm doing the same thing. Therefore, you need to shine much brighter than they in order to attract the larger clients and thereby, a larger hourly rate. Freelancers in general have a difficult time when first starting out but once their work becomes known, the sky is the limit.

A good freelance web designer can start out charging about $40.00 to $60.00 an hour and work up from there. One with quite a lot of experience and work to show for it may charge as high as $100.00 to $150.00 an hour in the right market. These hourly rates depend on many different factors.

The beginning freelance designer will not have that much to show a potential client, therefore what they do have had better be something special. By showing them a premier website and not just the same old ones, a first impression of quality work can be achieved. The “Wow!” factor of the first impression is paramount when courting new clients, particularly when starting out.

You need to build and maintain a portfolio of websites in order to have a basis to show potential clients. Each of the websites in the portfolio should contain something that is a bit different from the others if at all possible. Clients will not want to see the same basic design for every website that you have ever done as they will be looking for something unique to make their companies website stand apart from the rest.

While everyone’s salary requirements are different, the last thing anyone wants is to be short changed. By charging the average rate when starting out, a client base can then be built. Once this is accomplished and your work is better known, the rates may climb exponentially to reflect the quality the client can expect.

Freelancing is a business and as in all business, hard work and dedication to what you do should be in the forefront of everyday thinking. This shows in every website that is designed and the end product is the only thing the potential client sees in order to decide whether or not they are willing to pay what is asked. As each website is built, think not only of the current client, but potential ones as well.

A web designer is both an artist and a computer geek rolled into one. The melding of code and graphics to produce a website that the client and you are both proud of is something akin to a minor symphony. By showing a client that you are worth more than they are paying, both of you may be satisfied.

Getting Your Web Design Bachelors Degree Online

Today’s world is chaotic, and through all the chaos, all you can do is work towards your future, but not specific placement. When it comes to getting together with a career, the truth is that you have to understand limits and boundaries that are always in place. Although you have a degree, you aren’t always promised the positions you most want, but the work you put behind your education and the furthering of your skills and education can definitely place you amongst the top candidates for those jobs that you desire most. Getting a web design bachelors degree is a great way to ensure a career in the field, but the positions don’t come so easy and you have to work for all you get in the profession.

Understanding What to Expect

With a bachelor of applied science degree online web design program, you have a lot to gain, including the ability to work on your degree from home. You can get the degree on the computer, never having to leave your schedule to pursue the degree you want. This is especially helpful to those that are already working at their career and are seeking to increase their educational value as they are working, gaining a great deal of experience that can be used with the bachelor’s degree. There are several courses that are involved in the web design bachelors degree. You will definitely need to build the necessary skills in the various technologies involved in web design including:

Adobe AIR

You will learn the most important web development coding languages including: You will also learn the many dynamic scripting languages that are now used on websites to create the best designed sites for more interaction and effective usability including PHP and PERL.

After Graduating with Bachelor’s Web Design Degree

So many students that obtain a bachelor degree web design wonder just what type of career outlook they can expect, and that is a very challenging thing to determine. For one, with a bachelor’s degree you definitely open up doors never before open to you, but you can never really tell where you will end up. You could end up working as a freelance designer, developer, or programmer or you could work within a firm or as the designer for a specific company or organization. The average income for these professionals with a bachelor’s degree can reach over $60,000, but typically remain within the $60,000 range. The positions are flexible and you can expect to have several different types of projects from time to time. It is definitely not a secret that the education you hold will mandate your future, with several possibilities that can be open for you to take advantage of. Typical web design bachelors degree online programs can range between 17 and 24 months, with many different schools now offering the various web design degree programs for bachelor’s students to enter. The coursework and study takes place through an internet based classroom, which saves you money and time, while offering a much more comfortable environment for schooling.

5 Things Most Web Designers Won’t Tell You (But, I will!)

Designing a website for your business will most likely involve the assistance of a web designer. Whether you want a simple informational site, or an ecommerce website selling hundreds of products, you need to communicate effectively with the designer that you hire to make it happen.

However, there are some hard truths that your web designer just won’t tell you – so keep these in mind as you go through the collaborative process of creating your website.

1. You Need a Marketing Plan First

Your website is an inherent part of your business’s marketing strategy. So it goes without saying – you need to actually have a marketing strategy before you bring in a designer to create your website. If you don’t have a marketing plan in place, your design will end up as an ineffective and expensive waste of time. You should know what your site’s goal is and who you’re trying to reach, and then pass that information on to the designer so that they can make the most effective design decisions.

The more the designer knows about your business and your target audience, the better they can create an appealing design that will result in a greater ROI.

2. Your Content is Terrible

Web designer’s focus – naturally – is on the design of your website, namely its color scheme, graphics, and navigation. But design only goes so far without quality content to effectively communicate your message to your audience. If your content is poorly-written or nonexistent, your website will suffer.

You are responsible for supplying your designer with the content for your website. If you don’t have the time or the skills to produce solid content, hire a copywriter to create it for you.

Website creation is a collaborative process. If you don’t get the content to your designer on time, don’t expect them to be able to keep their own deadlines.

3. Design ISN’T Everything

As evidenced by the major role that content plays in your website’s success, design isn’t everything. Your web design’s main goal is to lead your customer through the site and encourage them to make a conversion. If your design is so unique and brilliant that your customer gets lost or distracted, then it isn’t good design.

Don’t mess with website conventions – like the placement of your logo and navigation buttons – in the name of making a unique design. If your customers are searching your site to find the most basic functions, then your site isn’t that functional. Choose one of our web design vendors to be sure you’re on the right track.

4. It Doesn’t Matter What You Like

Web designers normally take their cues from your marketing plan in order to create a website that is appealing to your target audience. Whether or not the design is appealing to your own personal tastes is immaterial – and mandating that the design is based on your likes will end up hurting you in the long run.

Colors can stimulate, excite, depress, tranquilize, increase appetite and create a feeling of warmth or coolness.” Thus, web designers are trained in the ways that color theory and psychology interconnect, and they will choose the colors and graphics that best communicate your message to your target audience.

5. It’s Not Your Fault If It Fails

Web design is a collaborative process that requires constant and effective input from your business in order to succeed. Providing your input, however, does not mean that you rule the show. Design professionals will listen to your ideas and recreate them into something usable. Some of your ideas they’ll reject, because they’re the design professional, not you.

If you don’t give your designer the information they need, the content your site needs, and the freedom to design effectively, you’ll end up with a terrible website.

How to Make your Website more Dynamic

It is not so difficult for an established organization to bit their competitors in the web arena. But the medium and small brands require the advanced tools for doing so. You must remember the fact that building a brand name is no different than building a house. In both the cases, a strong deep foundation is required which plays a vital role in handling the processes and the progress of the organization. Here you can put the foundation as a dynamic website, which is made to be accessed by millions of people all over the world. Therefore, the basic struggle of the start up ventures lies in developing their web presence the best possible way. You just can never ignore the importance of good website design and development.

If your own a start up company it is essential to have knowledge about the latest web trends so as to keep your dynamic website updated and trendy. Designing a dynamic website is the art of visualizing, systematizing, congregating and strategically presenting the information in such a manner that the users find it extremely simple to explore and easy to navigate from one page to the other. This is the matter where expertise work. You need the professional web designers to perform the task for you.

Determine your targeted audience first. A business website commonly is visited by the interested visitors who likely is searching for the similar product or service. So, the perception of content and other elements present on your web pages should be quite relevant and perfectly framed depending upon the exposure of the visitor. A good website designer make use of tools such as indexes, metadata, sitemap, structure, navigation and many more. In fact, they concentrate more on properly organizing and labeling the content present on your business website. Such expert endeavor helps your potential visitors find the required info easily and readily.

Apart from carefully structuring and maintaining, your dynamic website needs to be made search engine friendly as well. This helps your site to be visible on major search engines. Sometimes, due to poor optimization, search engines fail to index all the pages of a website and for that often some of the most vital pages remain unnoticed. So, it is always advisable to seek the help of professional website designers and developers top perform the task of developing your web presence to make it optimally dynamic and functional for your purpose.

Difference Between Website Design and Development

Website design and website development are completely two different aspects of creating a web presence. But something that can confuse those who are not conversant with how to go about it in the right manner. In most cases, people think web designing and web development are synonymous and refers to the similar job. But the fact is, even though the web designers and website developers work together, their domains can clearly be distinguished. Website designers take care of the visual presentation whereas the developers work on its functional usability.

In simpler words the a website designer works on the elements you see on a website whereas the website developer gives user experience on the website. However these two factors are equally important in deciding the success of your website to the digital marketing platform. You can say that the web design and development contributes a great deal towards enhancing long term customer relationship with the business. So, you must find the best website designer and developer to get the best result out of your expense.

But where and how to find them?

Visual presentation creates the an overall impression about the brand on viewer’s mind. First impression is the last impression. The visual appeal of the website includes the graphics, color scheme, font, content placement, images and banner design. The elements collectively decide the aesthetic appeal of the website. This part is done by a web designer and a graphic designer. Some large web designing companies hold a team of specialized logo designers, banners designers, graphic designers and other professionals who work together to decide on the color scheme and the use of graphics on the website. Maintaining client business relevancy is the key focus to be maintained. Experienced website designers strive to grasp the attention of the visitor, and make them repeatedly come back to the website and explore the pages.

Apart from graphic design, the site content should also be simple, interesting and crisp enough so that the visitors never feel like click away but get glued to the pages. This part of the website should be estimated before the web design is laid out. You must look at the piracy factor as well. Content should be original and work as a marketing tool by persuading the customer to buy the products and services offered by the website. Website designers also take care of the navigation buttons and the overall site functionality striving to make it simple and user friendly.

Usually the websites contain more that one pages and therefore the navigation has to be user friendly and not too complicated. This falls under functionality features of the website, that is the web development team takes care of this. It includes Java script programming, Flash animation and others. So, to get the best deal possible just understand the whole task properly before hiring the professionals.

Get To The Top Of Google! Search Engine Optimisation (SEO)

Love Your Search Engine

Search engines are the very best marketing tool around. They are:

Completely free of charge! The first place that the vast majority of users will look for your site. Trusted by users more than any kind of paid advertising.

Capable of targeting very specific groups.

But there are over 25 billion websites competing for around 3 billion users so how your content is presented to the search engines is crucial to how well your website is found.

What is SEO?

Search Engine Optimisation (SEO) is the practice of creating a website so that it can be properly read and indexed by search engines. Search Engines like Google and Yahoo! send computer programs known as “spiders” or “robots” to scan your website. Good Search Engine Optimisation is to understand how to present these spiders with the information they are looking for in order for the search engines to determine the value of your web site and how highly it will rank.

SEO should not be an expensive extra

The best place to implement SEO is right from the start. That’s why we plan and build websites around good Search Engine Optimisation techniques which include making the website code as search engine friendly as possible using XHTML, CSS and Web Standards (ignore that bit if you’re not a techie!) with our knowledge & experience of the best ways to include key words in your content. With our search engine optimisation techniques we ensure that your site is found via search engines naturally by not only a high number of visitors but more importantly the right kind of visitors. Unlike many web design agencies, we consider SEO to be a part of good web design and it comes as standard with all our websites and not an expensive extra.

Ongoing Optimisation

Although we implement Search Engine Optimisation from the start, search engines such as Google & Yahoo! are very slow to index and process sites, even when your site is listed it takes time for the search engines to decide how relevant your content is and your ranking to improve. Generally it takes between 3 and 6 months to see the effects of SEO and even then it is an ongoing battle to stay at the top. It is a long process but we have proven systems in place to monitor and manage results making minor changes where necessary.

There are several faster website marketing solutions available whilst you wait for the SEO to become profitable, including pay per click advertising campaigns which bring almost instant results.

How Will A Blog Benefit My Business

Blogs are proving to be an amazingly powerful tool for almost all businesses, large and small. Blogs benefit businesses in a variety of ways including search engine optimisation and branding. Perhaps the most important things a blog brings is a change to build a unique relationship with your customers, allowing them to interact with your business and products/services.

Here are some of the benefits blogging can bring to your business.

Relationship building

A blog is an excellent communication tool between you and your customers. A blog allows you to directly interact with your customers in a modern, personal and approachable way.

Product development

The relationship a blog builds between you and your customers is the better than any customer research money could buy. Your readers will leave you comments and feedback which you can use to develop your product or service.

Offer support

A blog could be used to provide technical support for customers. As they are fully searchable users can find and view help to similar problems in the past, meaning they may never need to contact you. Often other users will help out in the comments as well.

Branding A blog is perceived as a more genuine, authentic voice for your business and not just ‘marketing speak’. Blogs are ideal for demonstrating yourself as an expert in your industry and giving your business transparency. Viral Marketing Blogs are perfect for word-of-mouth marketing. Posts generate responses from readers comments and also other bloggers who will often link to your site. There are many large news sites which exist purely displaying and promoting other peoples blog posts.

Search Engine Optimisation Blogs are excellent for SEO and always achieve high rankings in Google and other search engines. This is mainly because of the constantly updated fresh content that regular posting and an active community brings. The amount of inbound links you could receive and listings in blog directories and social media sites are all great SEO tools.

We specialise in creating custom designed blogs or integrating a blog into the design of your current website. If you are interested or would like further information please click here for more details or contact us now!

How much does a website cost?

The most asked question in web design without any exception is how much does a website cost? Unfortunately we can’t answer that question as it varies so much between different web design agencies. In fact, we can’t even answer how much it would cost for a website from us as it again varies greatly depending on things like the size of the project and features required.

Despite not giving you a definitive answer this post should give you a better understanding of the different factors involved in determining the cost of a website.

The costs involved

First lets look at the different costs involved with a website. There are the initial costs, the design and development of the site and possibly things such as search engine optimisation and usability if the web design agency doesn’t include them as standard. Then there are the ongoing costs, hosting is a necessity with optional maintenance and then marketing the website.

Price difference

There aren’t many industries or sectors where you will find such a massive difference in price for seemingly similar products. You could get a website online yourself for free with some knowledge and the space from your ISP or you could pay a large design firm with a big office in the centre of London hundreds or thousands of pounds. Of course there is a huge range of prices in-between as well. There are three main reasons for these differences in price:


Quality standard

The web design agency


The first reason is perhaps the most obvious. It’s common sense that the more features you want your website to have the more it is going to cost. Basic features such as contact forms, photo galleries and contact management systems etc.. will cost extra but these costs should be both reasonable and fairly standard as they are popular features that the web design agency will have used before and will only need to adapt them for your site.

However if you require any special feature specific to your site they may need to be custom built from scratch in which case you can soon run up very large bills as you will be charged the whole development costs.

Quality standard

Anybody can design a website these days but not everybody can design good websites. Programs such Word and Publisher are capable of exporting HTML code and creating a web page from a document. It’s fair to say that these types of websites never look good and actually do your business more harm than good due to how unprofessional they look.

There are many web design agencies out there using programs like this or simply editing pre designed templates rather than designing from scratch which is how they manage to keep their prices down. Compare this to agencies that take time to start with a blank canvas and design the site to fit the clients content rather than try to squeeze the content into an existing recycled design and it’s easy to understand how this can effect the cost so drastically.

Other factors such as the qualifications or more importantly the experience of the designer will also effect the quality of the website and therefore the cost.

The web design agency

Whilst the first two reasons are fairly obvious and easy to see where your money is being spent the final reason is a little more difficult. It is probably the biggest influence on the cost of a website as well. As we said earlier you could do it all yourself for free or you could chose a web design agency. Of which there are a wide range with different levels of skill, experience and perhaps more directly linked to the cost of your website, overheads. Obviously there is going to be a huge price difference between a website designed by a 17 year old in his bedroom or an internationally renowned design firm which has offices, staff and large marketing campaigns to pay for.

There are people claiming that they can build a website for £100 whilst those world-renowned firms mentioned above may start at £100,000. In this extreme example it’s probably clear which is going to be the better site but what if you don’t have that sort of budget? It’s possible that a 17 year old working out of his bedroom could be just as good at producing a small brochure site but he would definitely struggle with larger projects which required more development and experience.

Balancing act

It then becomes necessary to balance quality, experience and features against cost and select the agency that can deliver the most within your budget.


So once you’ve paid for a website to be designed you will need some form of hosting to get it online. Hosting is cheap these days and unless you are going to receive extremely high volume of traffic or are transferring a large amount of data you can expect to pay between £100 – £300 a year.

Website maintenance

Maintenance is an interesting area in web design where there is no standard procedure. Some agencies simply won’t make any changes after the site is completed, others will make a limited number and many offer maintenance contracts. There is no right or wrong solution as long as the client is aware of the procedure and cost from the start and is in agreement. At Jigsaw we offer a range of solutions, including free minor changes for the first month, contact management systems to enable clients to make their own changes or various maintenance contracts. We always discuss a clients maintenance requirements at the start and help them chose the best solutions for their situation which will then be written into the contract.

Website Marketing

Marketing of a website is hugely important yet often overlooked. With the level of competition on the web these days it’s a dangerous thing to assume that people will just come and visit your site. It’s vital that you spend time and money promoting your site both off line and online. There are a range of marketing solutions to suit any budget. PayPerClick advertising campaigns are becoming more and more popular as they can be cheap and provide instant results whereas gaining listings via search engines naturally is a long process.

So how much does a website cost then?

Hopefully you now understand that it really isn’t possible to give a definitive answer but at least you now know some of the factors involved in determining the cost. We will be looking at ‘

How to choose a web design agency’ in a future post but until then perhaps the best way is to decide how much you are wiling to spend on your website first. Then ask the agencies what you can get from them within your budget rather than approaching them for a price.